From July 14–16, 2025, Ascend Megabio showcased a portfolio of headline-grabbing innovations at IFT FIRST, held in Chicago. This event is recognized as a significant international gathering in the domain of food science and technology, attracting tens of thousands of professionals from around the world each year to exhibit cutting-edge technologies and pioneering advancements in the field.
During this exhibition, Ascend Megabio highlighted its key products：
Neverbitter™:With its superior bitterness/astringency masking, broad applicability and targeted selectivity, this product is highly applicable across various categories, including plant proteins, functional beverages, and nutritional supplements. Consequently, it has garnered significant interest from numerous professionals seeking to engage in experiential learning and consultation.
AlphaQ™:It can significantly reduce the glycemic index (GI) of high-carbohydrate foods, offering a scientifically backed and safe solution for blood sugar regulation without requiring changes to dietary habits. This has garnered the attention of health food brands.
AquaNutrients™:Boosts water solubility and bioavailability of actives while optimizing flavor, providing a versatile technology platform for ready-to-drink (RTD) innovation.
During the exhibition, Ascend Megabio engaged in in-depth discussions with numerous clients from North America, Europe, Asia, and other regions. Clients generally expressed high appreciation for the product's bitterness-reducing effects, flavor enhancement, plant-based sources, and microencapsulation technology. Several companies indicated their intention to initiate sample testing and collaboration evaluations on-site, clearly demonstrating the product's promising prospects in the international market.
By participating in IFT FIRST 2025, Ascend Megabio has laid a solid foundation for expansion into North America and beyond, further strengthening its global brand influence. Moving forward, the company will continue advancing plant-based nutritional solutions to support sustainable growth across the worldwide natural-health industry.
